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G MEDIA

Content · Studios · Marketing
Brand Guidelines
Version 1.0 · 2026 · The living source of truth for the G Media identity
Who We Are

Built to be seen.

We're a Las Vegas content company that makes it and markets it — under one roof.

G Media produces studio-grade content — video, photo, podcasts, social — and runs the marketing that puts it in front of the right people. The microphone in our mark isn't decoration: it's the promise of real production. We own the studios, the gear, and the strategy, so a business of any size can show up like the biggest brand in its category.

Great content is wasted if nobody sees it, and great marketing is empty without something worth watching. We do both — idea to in-market — so the work doesn't just look good, it performs.

Brand Foundation

What we stand on.

Mission

Help businesses show up like the biggest brand in their category — through content that's produced right and marketing that actually moves the needle.

Vision

To be the content engine for Las Vegas — the name you call when you need to look world-class and grow.

Promise

Studio-grade production and full-funnel marketing that drives real results, delivered fast.

Bold

We make work that stops the scroll. Safe is forgettable.

Fast

Momentum wins. We move quickly without dropping the quality bar.

Real

Actual studios, actual production, actual numbers. No smoke.

Positioning
For ambitious businesses that need to stand out, G Media is the Las Vegas content & marketing partner that produces studio-grade video and runs the marketing to match — because content that's seen is content that sells.

Personality

How we show up.

G Media blends two archetypes: the Creator — we build, shoot, and produce — and the Hero — we're in it to help our clients win. The result is confident studio energy: high-output and modern, with the polish of a production house and the drive of a growth team.

We Are

  • Bold & high-energy
  • Studio-grade in everything
  • Fast-moving
  • Results-obsessed
  • Straight-talking
  • We Are Not

  • Cheap or DIY
  • Corporate & stiff
  • Slow or precious
  • All hype, no output
  • Buried in jargon
  • Verbal Identity

    Voice & Tone.

    Our voice is constant; our tone flexes with the moment. We talk like a confident creative partner — direct, energetic, and human — never a stiff corporate vendor or a hype-machine.

    Confident
    This means we know production and marketing and we own it. Not arrogant or salesy.
    Energetic
    This means momentum, action, forward motion. Not manic or exhausting.
    Clear
    This means plain language anyone can act on. Not vague or jargon-heavy.
    Real
    This means we show the actual work and the actual numbers. Not hypey or inflated.
    Verbal Identity

    Tagline & Lexicon.

    "Make it. Market it."

    Descriptor lockup. Content · Studios · Marketing — the three words that always travel with the logo.

    Boilerplate. G Media is a Las Vegas content company that produces studio-grade video, photo, podcasts, and social — and runs the marketing to put it in front of the right audience. We make it, and we market it.

    Words We Use

  • Studio-grade · Production
  • Full-funnel · Built to be seen
  • Content that performs
  • Reach · Results · Momentum
  • Words We Avoid

  • Cheap · Discount · DIY
  • Guru · Hack · Ninja
  • "Boost" (vague) · "Synergy"
  • "Go viral" as a promise
  • Logo

    Clear Space & Misuse.

    Clear space: keep a margin equal to the height of the "G" on all sides. Minimum size: the full lockup no smaller than 130px / 1.3in wide so the mic and descriptor stay legible. On dark or photo backgrounds, always use the reversed (white) version — never the black wordmark on a dark or busy field.

    Don't recolor the wordmark or the descriptor
    Don't stretch, squish, or rotate the logo
    Don't place the black logo on a dark or busy background
    Don't add drop shadows, glows, or outlines
    Don't recreate the wordmark in another typeface
    Don't drop or rearrange the descriptor line
    Color

    Color.

    Electric Blue is the brand — energy, confidence, motion. Black grounds it with weight and contrast. Amber is the spark: a single high-voltage accent, used sparingly. Light neutrals keep everything clean and modern. Click any swatch to copy its HEX.

    Primary — Electric Blue
    Accent — Amber
    Neutrals
    Usage Ratio
    Black 50% Blue 30% Light 15% Amber 5%

    Maintain WCAG AA contrast: use white text on Black, Blue, and Royal; use Black or Slate text on light neutrals. Reserve Amber for highlights, never for long body copy.

    Typography

    Typography.

    Display & Body — Poppins
    Make it. Market it.
    The whole system runs on Poppins. Headlines & statements use 700–900, tight tracking · body uses 400–500 · click to type
    Body — Poppins Regular / Medium
    Aa Bb Cc 1234567890
    Body copy, UI, captions · 400–500 · clean, geometric, confident
    Accent / Labels — JetBrains Mono
    CONTENT · STUDIOS · MARKETING
    Kickers, labels, technical detail · uppercase, tracked, sparing
    Scale
    H1 / Display 800Bold
    H2 / Section 800Bold
    Body / Poppins 16We make it, and we market it.
    Label / Mono 10Studio-Grade
    Art Direction

    Photography & Motion.

    Bold, high-contrast, and alive. Real production environments — studio lights, cameras, the city at night, people in motion. Punchy color with deep blacks and an electric-blue accent grade. Vegas energy without the cliché. Motion-first: even our stills should feel like a frame pulled from a great video.

    Do

  • High-contrast, deep blacks
  • Real studios, gear & people
  • Electric-blue accent grade
  • Motion & energy in the frame
  • Avoid

  • Flat, obvious stock photos
  • Muddy or washed-out light
  • Cluttered, busy frames
  • Cheesy Vegas clichés
  • Graphic Elements

    Marks & Motifs.

    The recurring devices that signal G Media at a glance: the electric-blue glow, the thick blue underline, and the microphone motif lifted from the mark.

    Electric Glow
    Blue Underline — accent
    G
    Initial — avatar / favicon
    Application

    In the World.

    G
    Social avatar
    Luis Barraza · Founder
    G MEDIA · CONTENT · STUDIOS · MARKETING
    gmediaco.com
    Email signature
    Business card — front

    Social posts: black or blue backgrounds, one strong image, bold Poppins headline, Mono caption. Avatars use the white "G" on Electric Blue. Keep every surface high-contrast and confident.

    Assets & Governance

    Download & Contact.

    Grab the official assets below. Always use these files — never recreate, retype, or screenshot the logo. For partnerships, press, or anything not covered here, reach out before publishing.

    Logo Pack
    Primary + reversed (white), PNG with transparency.
    ↓ Primary logo↓ Reversed (white)
    Color Swatches
    Click any swatch above to copy its HEX. Full values in the Color section.
    → View palette
    Typefaces
    Poppins & JetBrains Mono — both free on Google Fonts.
    ↓ Get fonts

    Brand contact: hello@gmediaco.com · Galindo Media LLC · Las Vegas, NV · This guide is the living source of truth — Version 1.0, 2026.

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